Jim Marchiony has served as Associate Athletics Director for External Relations at the University of Kansas since August 2003. He oversees the marketing and licensing efforts for Kansas Athletics as well as the media relations and video departments

Marchiony came to Lawrence from the University of Connecticut where he served as Associate Athletics Director for External Relations. His primary duties at UConn involved television and radio, marketing, corporate sponsorships, licensing and sports communications.

Prior to his stint at UConn, Marchiony spent 17 1/2 years at the NCAA, serving the last five years as media coordinator for the NCAA Division I men's basketball tournament. Before serving as media coordinator, Marchiony served in various communications roles, primarily dealing with television and media relations.

Prior to serving at the NCAA, Marchiony was Director of Sports Information at Georgetown University and Iona College. He earned a Bachelor's Degree in Journalism from St. Bonaventure University